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Category Archives: Ari Green

LOS ANGELES TIMES ARTS AND BOOKS SECTION – LOSES THE PLOT OVER GLOBALLY-INFUSED POP CULTURE’S MUSIC PRODUCERS! NICE ONE!

I don’t know why Los Angeles Times, Arts & Books section, is not doing books at all, but features this story on “their mix goes global” regarding Lady Gaga and Eminem and other US music stars working with people Nadhir Kayat, RedOne, Alex Da Kid and oh wait… Ari Levine.

Yet, books get bumped for this story on… pop music culture.

Although the article appears entirely in the wrong section of the L.A Times, if you’re a music enthusiast the article by Ann Powers is a riveting read. It talks of immigrants with outside perspectives, bringing their infusion of music, sound thoughts translating into tunes–imported into the shell that is America – and working with American faces of music (and artists), to help create new ‘American pop culture’ that translates easily globally via iTunes, Twitter, Facebook, Google etc etc etc.

Culture is often musically driven these days as music transcends all barriers. Social media and the internet capitalize on this hugely, thus culture gets spread via the US, because distribution is the name of the game over the internet.  Here’s Powers story:

“LOS ANGELES – Nadhir Kayat’s journey from obscurity to fame is the tale of a global wanderer. Born the youngest of nine children in the Moroccan port city of Tetouan, Kayat realized early on that his ambitions required him to leave all he knew.

“I grew up in Africa,” said Kayat, now better known by his nom du studio, RedOne, in a recent Los Angeles Times-sponsored roundtable discussion at the Grammy Museum in downtown L.A. “And America, the dream, is very far.” Read the rest of this entry »